Research project
An integrative approach to the World Risk Poll: Analysing risk perception and preparedness to develop effective disaster risk communication strategies
- Start date: 1 September 2023
- End date: 31 August 2026
- Value: £400,000
- Partners and collaborators: Met Office
- Primary investigator: 00970886
- Co-investigators: Sarah Jenkins, Barbara Summers, Yim Ling Siu, Suraje Dessai
We will use the World Risk Poll to gain an overview of perceptions of weather and climate risk as well as risk preparedness across countries.
Using a statistical approach called multi-level modelling, we will examine the factors that predict risk perception and preparedness across different countries, as well as those that are country- and context-specific (such as climate).
Combining the findings of this analysis with input from national meteorological services, risk reduction practitioners, NGOs and the WMO, we will select an indicative set of focal countries with different climate profiles and risk governance contexts for which to develop and test weather warning communication strategies.
Through this process, we will develop communication recommendations for multi-hazard early warning systems, with the ultimate goal of reducing harm from severe weather events.