Humans meet technology behind the wheel: Understanding Drivers’ Feelings and Behaviours Around Advanced Driver-Assistance Systems

Advanced driver-assistance systems, such as lane-keeping assist and adaptive cruise control, have become standard features in most new vehicles and have been shown to reduce crash risk. However, the adoption and consistent, correct use of these systems in everyday driving remains inconsistent.

Data reveals a paradox: many drivers deactivate, disengage from, or actively distrust features that have the potential to save lives. This project addresses a simple yet often overlooked question: how do users interact with in-vehicle technologies, and what strategies can be implemented to mitigate difficulties observed?

To explore user interaction while ensuring inclusivity, we will conduct comprehensive interviews with people of different ages and gender groups and collaborate with stakeholders to develop practical recommendations. The results will inform the design of more intuitive interfaces, enhance driver education, and improve regulatory frameworks. The project will therefore facilitate the harmonious integration of technology and human interaction for safer travel experiences.